Skip to content

Words

Members Public

To win high-value projects you need influence.

To win high-value projects you need influence. But many people mess it up. Because they aren't happy to ... take the initiative ... influence client buying decisions ... Instead, they step back and ... let things take their course. And that's where most sales are lost.

Members Public

#1 new business strategy.

Hunting NEW business? Here's your #1 strategy. Deliberately seek out and connect with ... named executives ... in businesses ... that are similar to ... your most productive accounts.

Members Public

A prescription to improve conversations.

Listen well. Summarise what people say. Let them know you heard and understood THEM. Then reflect back your thoughts on what THEY said. Try it. You'll stand out.

Members Public

A prescription to improve conversations.

A prescription to improve conversations. Listen well. Summarise what people say. Let them know you heard and understood THEM. Then reflect back your thoughts on what THEY said. Try it. You'll stand out.

Members Public

Aren’t we all dynamic, focused consultants?

Consultancy speak. We all do it. Some more than others. Projects framed as … digital transformation … blue sky thinking … Results described as ... strategy into action … creative collaboration ... And tired words about our work … dynamic … focused … agile ... These words don't impress clients. After all aren’t we all dynamic, focused

Members Public

Ghostbusters positioning.

How well-known are you? For what you want to be known for. Try the Ghostbusters test. A client wants advice in your arena. Who they gonna call?

Members Public

The Ghostbusters test.

How well-known are you? For what you want to be known for. Try the Ghostbusters test. A client wants advice in your arena. Who they gonna call?

Members Public

Can I get some Valium?

Can I get some Valium? “Sure no problem.” Imagine a teenager goes to their Doctor and asks for Valium, they say they need the pills for sleeping. They look tired, the GP is busy. They write a script for Diazepam. The teenager leaves. How happy would you be if you

Members Public

Another easy way to stand out.

Easiest way to differentiate yourself? Offer clients a 'wow' experience. How? -- Reduce time spent on internal stuff and nonsense. -- Invest time designing exceptional client meetings.

Members Public

The easiest way to stand out.

Easiest way to differentiate yourself? Offer clients a 'wow' experience. How? Reduce time spent on internal stuff and nonsense. Invest time designing exceptional client meetings.