Here to share

Posting regularly on LinkedIn one starts to appreciate the different social engagement circles.

You've got your lurkers. They follow but never engage.

You've got your collectors. They connect to boost their numbers, but aren't truly interested.

You've got your barnacles (HT Dean Moon). They follow because you commented on a celebrity post. Similar to collectors.

You've got your truly interested. They're the ones who want to read everything you post.

Of course you've hit your mates. They're the ones cheering you on.

And if you're here for sales, and very lucky, you've got ideal clients following along too.

Phew! that's a lot of different types, with different motivations. And I expect there are more.

Me?

I'm here for the truly interested.

But I know they only get to see a small sample of what I write.

Which is why I publish (grand word that, which in this case means weekly email) something non-social media to my list.

If you want to get on it just go to clives.work

Some people might be tempted to jump in and lecture me on the merits of social selling, and engagement etc.

But that's not my agenda. I'm here to share, not to sell... I do that differently.