Words
The Sunday Dispatches archive...
The Ghostbusters test.
How well-known are you? For what you want to be known for. Try the Ghostbusters test. A client wants advice in your arena. Who they gonna call?
Can I get some Valium?
Can I get some Valium? “Sure no problem.” Imagine a teenager goes to their Doctor and asks for Valium, they say they need the pills for sleeping. They look tired, the GP is busy. They write a script for Diazepam. The teenager leaves. How happy would you be if you
Another easy way to stand out.
Easiest way to differentiate yourself? Offer clients a 'wow' experience. How? -- Reduce time spent on internal stuff and nonsense. -- Invest time designing exceptional client meetings.
The easiest way to stand out.
Easiest way to differentiate yourself? Offer clients a 'wow' experience. How? Reduce time spent on internal stuff and nonsense. Invest time designing exceptional client meetings.
The worst feeling for consultants is stagnation.
The worst feeling for consultants is stagnation. Especially if you're ambitious. Some symptoms: * Company sets mediocre goals * Client pressures * Competitive games * Stalled initiatives * Disengaged stakeholders * Daily grind * Tick box annual appraisals These would be my worst nightmare. Instead, build a personal practice like an enterprise: * Make the organisation
The worst feeling for consultants is stagnation.
The worst feeling for consultants is stagnation. Especially if you're ambitious. Some symptoms: - Company sets mediocre goals - Client pressures - Competitive games - Stalled initiatives - Disengaged stakeholders - Daily grind - Tick box annual appraisals These would be my worst nightmare. Instead, build a personal practice like an enterprise: - Make the organisation
Sales aversion syndrome.
If you're putting other work first, ask yourself: - Do I have sales aversion syndrome? - Why did I make this opportunity a lower priority? - How happy will I be if I lose this deal? And you may decide a change is needed."
3 questions to jumpstart a client conversation
Think of a client where you want more impact and influence. Answer these questions: 1. What pressures does the client face in their role? 2. As a result, what unconsidered needs might they have? 3. So, how will you introduce these needs into a conversation?
Three signals I'm not listening to my client.
Three signals I'm not listening to my client ... 1/ I feel distracted. 2/ I start thinking about what I'm going to say. 3/ I interrupt the client's flow with thoughts with my own. This lets me know when I'm not giving someone
A Book On Winning Consultancy Projects.
There aren't many books about Winning Consultancy Projects. The Best Book I've read is Mahan Kalsa's. Here's why: And I've read a lot of B2B sales books looking for a gem. But they nearly all miss the mark for consultancy