Skip to content

3 Things Top Consultants Do Differently.

Clive Griffiths
Clive Griffiths
— 1 min read

Trusted Advisor?
3 Things Top Consultants Do Differently.

Relationships aren’t just built by pitching. You must engage clients at a deeper, human level.

Most consultants spend too much time talking up credibility and capabilities.

But the ones clients really trust …
Those who are long-term allies …
They do some less obvious things.

These 3 behaviours stand out:

1/ 𝗔𝘀𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗠𝗶𝗰𝗿𝗼-𝗣𝗲𝗿𝗺𝗶𝘀𝘀𝗶𝗼𝗻
At the start, and throughout meetings.

“Would you be open to a different way of framing that?”
“Can I challenge that assumption - just a little?”

This habit:
- creates psychological safety.
- shows respect for clients.
- enables collaboration.

Micro-permission is subtle, but powerful.

2/ 𝗗𝗶𝘀𝗿𝘂𝗽𝘁𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗼𝘄𝗻 𝗰𝗲𝗿𝘁𝗮𝗶𝗻𝘁𝘆
Openly acknowledge the unknowns.

“This worked in two previous orgs - but I want to be careful. Your situation feels different.”

This confident vulnerability:
- builds credibility.
- signals self-awareness.
- shows of openness not ego.

Clients trust those who are willing to not know everything.

3/ “𝗦𝗶𝗹𝗲𝗻𝘁 𝗔𝘂𝗱𝗶𝘁” 𝗯𝗲𝗳𝗼𝗿𝗲 𝘀𝘁𝗲𝗽𝗽𝗶𝗻𝗴 𝗶𝗻
Read the emotional and relational landscape.

Sensory Acuity reveals:
- Who talks first?
- Who interrupts whom?
- Which topics spike tension?

Thoughtfully action shows clients: “This person gets us.”

𝗕𝗼𝘁𝘁𝗼𝗺 𝗹𝗶𝗻𝗲
Want to build deeper trust?
Don’t just focus on what you say.

Start showing your a trusted ally.
Focus on how you engage.

LinkedIn PostsLI-2025

Related Posts

Members Public

Why do you write all this stuff?

“Why do you write all this stuff?” She asked. Fair question and a simple answer. I get clearer when I write my thoughts down. I’m not writing to persuade you. I’m writing to persuade myself. I’m writing to see things differently. Sometimes when the writing seems useful

Members Public

Does consultative selling work with public sector clients?

Does consultative selling work with public sector clients? In my last post, I recommended Consultative Selling by Mack Hanan. Reading the book, you’d be forgiven for thinking it’s all about commercial business. The language is all about profit improvement. Hanan puts that at the core of client conversations.

Members Public

Want to become a trusted expert? Start with this book.

Want to become a trusted expert? Start with this book. Most sales books are written for people selling products. But you face a different challenge. You need to demonstrate your expertise by adding value, offering insight into your clients’ priority situations and earning their trust. Consultative Selling by Mack Hanan