Networking for Strategic Opportunities.
𝗡𝗲𝘁𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀: 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗥𝗶𝗴𝗵𝘁 𝗥𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽𝘀
Networking isn’t about trading business cards. It’s building real and productive connections. For entrepreneurial consultants that opens doors to bigger, better projects.
𝗦𝘁𝗮𝗿𝘁 𝗯𝘆 𝗳𝗶𝗻𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗲𝗼𝗽𝗹𝗲.
Use tools to identify
↳ Decision-makers
↳ CEOs
↳ Directors
↳ Department heads
Because these executives:
⇢ choose priorities
⇢ control budgets
⇢ approve projects
And remember influencers—advisors, trusted partners, or industry experts—shape their decisions.
𝗡𝗲𝘅𝘁, 𝗼𝗳𝗳𝗲𝗿 𝘃𝗮𝗹𝘂𝗲 𝗯𝗲𝗳𝗼𝗿𝗲 𝘆𝗼𝘂 𝗮𝘀𝗸 𝗳𝗼𝗿 𝗮𝗻𝘆𝘁𝗵𝗶𝗻𝗴.
Demonstrate your expertise and establish trust by sharing
↳ Sharing insights
↳ Recommending tools
↳ Providing resources
↳ Making introductions
For example:
⇢ Comment on an executive’s LinkedIn post
⇢ Share an article relevant to their challenges
⇢ Use thought leadership to spark a conversation
.
Avoid pitching your services; instead, focus on understanding needs and concerns.
𝗢𝗻𝗰𝗲 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻𝘀 𝗮𝗿𝗲 𝗲𝘀𝘁𝗮𝗯𝗹𝗶𝘀𝗵𝗲𝗱, 𝗺𝗮𝗶𝗻𝘁𝗮𝗶𝗻 𝘁𝗵𝗲 𝗿𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽.
Stay top of mind for when strategic opportunities arise
↳ Following-up regularly
↳ Positioning as resource, not just a contact
↳ Asking for their perspective
For example:
⇢ Send a brief email congratulating them on a company milestone
⇢ Share an assessment they might find useful
⇢ Ask for their view on recent industry news
𝗙𝗶𝗻𝗮𝗹𝗹𝘆, 𝘂𝘁𝗶𝗹𝗶𝘀𝗲 𝗰𝗹𝗶𝗲𝗻𝘁 𝗼𝗿𝗶𝗲𝗻𝘁𝗲𝗱 𝗲𝘃𝗲𝗻𝘁𝘀.
Position as an expert attracts the attention of key players
↳ Speak at conferences
↳ Host webinars
↳ Engage in roundtables
For example:
⇢ Present a case study on solving a high-profile challenge
⇢ Run a webinar sharing actionable strategies for industry trends
⇢ Offer unique insights during a panel discussion
Build strong ties with decision-makers and influencers. It’s the ideal way to find those high-value projects that match your skills.
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